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Aug 14

TREND # 2 WHICH WILL CHANGE THE WAY YOUR ASSOCIATION & NON-PROFIT OPERATES

MEETING REGISTRATIONlight bulb change

The long time model has been that to get useful and timely information, one must pay to attend meetings. Associations have counted on meeting registration as a major source of non-due revenue.  But the internet has upset the applecart because much of what can, could and would be found out in topic-specific meetings can be found elsewhere.  Or one person from a company or organization can attend and bring back all that info to the entire business.  Do non-profits need to charge to share knowledge and inform the profession/industry?

 

(photo courtesy of spireworkfrocesolutions.com)

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